Alice Awards


Each year, the Bicycle Transportation Alliance hosts a party to celebrate the contributions made by citizens, businesses, and organizations and to raise some money to support the movement for better bicycling. This year’s Alice Awards & Auction will take place on May 31, 2014.

Join us for the 19th annual Alice Awards & Auction to honor those who have made a significant impact on the bicycling movement, and to celebrate the Bicycle Transportation Alliance’s successes this past year.


Tickets & Info

The Alice Awards & Auction raises the funds necessary to execute our advocacy, outreach and education efforts. It pays for those working tirelessly to build support amongst local decision-makers to create and fund a world-class bike network in Oregon. It helps teach and engage kids and adults to bike, and to do so safely and confidently. It supports our work to transform communities through bicycling, and to get more people on bikes more often.

Get Your Tickets

All guests will be treated to a delicious dinner provided by Spin Events & Catering, a unique and exciting Marketplace featuring exclusive items not available in stores, a silent and live auction featuring one-of-a-kind items and packages, and more than a few surprises throughout the night.

When you arrive at Pure Space, the venue you may be familiar with from past years’ Alice Awards, it’s going to look a lot different from past years. Inside Pure Space you’ll be treated to a lively marketplace and silent auction during the dinner hour and have the option to enjoy cocktails, beer, and wine.

Alice MarketplaceNew to Alice this year, the marketplace features exceptional local vendors and deals on wares that you’ll only find at Alice. Just a few of the items you’ll find featured include handmade wood and leather bicycle accessories from Walnut Studiolo, one-of-a-kind ceramic growlers from Portland Growler Company, belt buckles and other accessories from Rhythmic Metal, bags and panniers from Queen Bee, and more.

Following the dinner hour, market place, and silent auction, guests will be whisked away into Flex Space, a brand-new venue next door to Pure Space, for the awards ceremony and live auction. Everyone will feel like they’re a part of the action with this year’s new seating arrangement! Reserved seating is available during the awards ceremony and auction when you buy a block of seats.

A cash bar with limited service will be open in Pure Space as guests check out, following the auction and awards.



The Bicycle Transportation Alliance is excited to announce this year’s slate of Alice Award winners, who will be honored at the Alice Awards & Auction on May 31st. Each of this year’s recipients is an example of a person or group who exemplifies the theme of Investing in the Movement. This year’s winners have truly made an investment here in Oregon for healthier communities, for economic development, and for making Oregon a better place to live and ride.

We have chosen to honor six individuals including an Emerging Leader, a Bud Clark Lifetime Achievement Award, and a People’s Choice award to be decided by public voting. You can read more about the winners below, and voting for the People’s Choice award is now open on Facebook.

Alice Award
Kristin Dahl
Alice Award
Regence Bike Commute Team
Alice Award
Jenna Stanke
Emerging Leader Award
Briana Orr
Bud Clark Lifetime Achievement Award
Mike Cosgrove
People’s Choice Award
-Hopworks Urban Brewery
-New Relic

Alice Award
Kristin Dahl

Kristin is a Sustainable Tourism Development Professional for Travel Oregon. As part of her duties she works with destination marketing organizations and tourism agencies across the state. She has introduced bicycling to many smaller rural communities as a viable economic generator. She sits on many committees outside the sphere of traditional tourism work, including the Oregon Scenic Bikeway committee and the Oregon Bicycle Tourism Partnership.

Her work has had a tremendous impact on bicycling throughout the state. Kristin has also been instrumental in promoting Oregon as a key destination for bicycle tourism. Thanks to her efforts, cities and counties have jumped on the bandwagon of being bicycle-friendly. She was the main driver behind the study that determined bicycle-related tourism is responsible for $400 million of Oregon’s tourism economy.

More recently, Travel Oregon commissioned a study which found that bicycle manufacturing and related businesses account for more than $450 million in annual revenues.

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Alice Award
Regence Bike Commute Team

While the Regence Bike Commute Team’s work to support coworkers in riding to work and make their company’s facilities, policies, and culture increasingly bike-friendly is valuable in its own right, their work to create and host the Portland Employers Bike Summit has had phenomenal impact on the larger community. The Regence Bike Commute Team has poured the lion’s share of time and talent into the development of the event, as well as positioned Regence as a company that believes in bicycling through their full sponsorship of the event and related costs and the participation in the event by executive staff. Partners at the BTA, the City of Portland, and local Transportation Management Associations have all played roles in the coalition delivering the Summit, but having this business engagement effort led by a prominent company in the Portland-Metro area’s business community is immensely valuable.

In 2013, over 100 individuals attended the Summit to learn from peers and compare notes on supporting bicycling in their workplaces. Professionals from all levels and roles within their companies left inspired with changes they could both make directly and advocate for within their workplaces.

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Alice Award
Jenna Stanke

Jenna Stanke is one of the Rogue Valley’s greatest assets. In a region not traditionally know for being supportive of bicycling, she has been extremely successful in forging partnerships between organizations, governments and agencies around the area to develop active transportation facilities. As a dedicated bicyclist herself, she “rides the talk” and frequently commutes the 45 minutes from Medford to White City for work. Jenna has become the go-to resource for all things bicycling in the Rogue Valley region and has been an active supporter of the economic development efforts of the Bicycle Benefits Program.

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Emerging Leader Award
Briana Orr

Briana is one of those rare catalysts that inspires others simply through her calm and consistent actions. As an undergraduate student a few years ago, she started a highly successful program at the U of O, matching discarded bicycles with incoming international students who needed transportation. The program quickly expanded due to high demand and now many UO students can have long-term access to a bicycle at little to no cost. Her pilot program was an inspiration and led to the creation of the Bike Program at University of Oregon, which Briana now manages in a professional capacity.

Bicycling has been a large piece of transportation to and around the U of O, but until Briana’s leadership, there was no organized entity that served and spoke on behalf of the campus. Briana’s work is incredible, and although only a few years out of undergraduate school, she is a major player in our region and is already connected with many bicycle professionals across the country. She is the epitome of an emerging leader in our field.

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Bud Clark Lifetime Achievement Award
Mike Cosgrove

Mike’s work benefits the whole of the Grant County community. Not only cyclists of all ages and skills, but local motels, cafes, campgrounds, and others have benefited from a boost to business from Mike’s promotions, assistance with tours, and maps. We now see more bikes on the road, commuters and casual riders, and cycling tourists. Because Mike tirelessly attends city council meetings and county meetings and sets up bike fairs, more people are aware of the ‘share the road’ program.

To encourage young people’s interest toward a lifelong activity, Mike wrote and received grants to purchase and restore a trailer and 30 bikes. His curriculum teaches bike safety and he travels to schools to improve riding skills for grade-school aged students and increased awareness of traffic around them. Mike also is trained as a bike mechanic, and immediately organized a community bike repair co-op in John Day. Co-located with the Grant County Chamber of Commerce, the space welcomed folks to use the co-op’s tools to do their own repairs.

A four-mile gravel path along the John Day River in John Day is one of Mike’s special local interests. He has devoted endless energy to promoting its installation and maintenance, and the trail is used daily by myriad dog walkers, families with strollers, hikers and people on bikes.

Mike is a selfless volunteer, committing much of his time to promoting cycling in Grant County and Oregon. His investment of energy in a community-wide cycling campaign is no small accomplishment. Our rural communities are taking tentative steps toward embracing new tourism opportunities and are beginning to realize the potential of bicycling through Mike’s efforts.

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People’s Choice Award

Three businesses were nominated who distinguished themselves as instrumental in forwarding a positive experience for our citizens and employees. Their contributions are exciting and unique, and our Awards committee felt they all deserve recognition in their own right. Click on the images below to head to Facebook and vote by sharing or liking one of the photos in our People’s Choice album. The winner, determined by who’s photo receives the most shares & likes on Facebook, will be announced at the Alice Awards & Auction on May 31st.

Hopworks Brewery
From the start, Hopworks Urban Brewery’s mission has been focused on sustainability. A big part of that has been to enthusiastically embrace bicycling as part of their business. From their brewery on SE Powell to the Bike Bar on N Williams, Hopworks has built restaurants that cater to people arriving by bike.

They host the world’s only bike-in Octoberfest, they regularly have customers picking up kegs by bike at the brewery, and they have electricity-generating bicycles helping power the Bike Bar.

New Relic
New Relic_PDX Bike_square
New Relic is a company that’s all about data, and when they opened their Portland office, they knew that creating a bike-friendly space was not only a critical element of the company’s culture but was also key to attracting top talent.

And they didn’t just plop your regular old office in the middle of downtown: they created a space where their employees feel welcome and creative, naming conference rooms after superhero fortresses and building a beautiful and functional environment to serve people who commute by bike, right in their lobby.

Velo Cult
Velo Cult is a place for long time bike nerds and new riders alike. They have created a place to hang out and meet friends that also happens to be a bike shop. They host weekly music events, local concerts and fundraisers, movie nights, bike talks, and square dances. Not a week goes by that some fun event appears on Velo Cult’s calendar that is as appealing to “the bike community” as it is to the community at large.

They truly care about creating a fun place for people to gather, share, and build relationships, and that’s what being an active community is all about.

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Treo Bike Tours_square

Explore Eastern Oregon: A Cycling Retreat for Four

Open roads, starry skies, and a cycling paradise await you in remote eastern Oregon. Bring your bikes and let Treo Bike Tours take care of the rest.

Relax for the weekend as you and up to three friends enjoy a 3-day, 2-night cycling retreat at The Lodge. Each morning you will wake to a delicious ranch-style breakfast before saddling up and exploring eastern Oregon’s well-paved, low-traffic open roads on a fully supported bicycling tour. Treo Bikes Tours will provide you with maps and haul your provisions while you ride, relax, and enjoy the rolling wheat fields, open range, mature forests, pristine rivers, historic homesteads, and ghost towns. After a day of riding, relax in the hot tub, pull a beer from your personal tap, and shoot some pool (or some skeet), before sitting down to a hearty family-style dinner with all the trimmings. After dinner, gaze at the stars in the tranquil peace and quite.

Last year’s winners loved this experience so much, they already booked a return trip in 2014!

Generously Donated By
Treo Bike Tours


Salt & Straw Serves Up Dessert for 100

We’ve all waited in a long line to enjoy the deliciousness that is Salt & Straw ice cream. Wait in line no longer! Salt & Straw will bring the ice cream, and consequently the party, to you.

Salt & Straw, Portland’s farm-to-cone ice cream shop, makes hand-made, small batch ice cream using all-natural dairy with local, organic ingredients. And 17% butter fat. Yum!

They will serve you – and 99 friends, neighbors, co-workers, family members, or kids – from their mobile cart at a location of your choosing. When you bring the Salt & Straw you suddenly become the most popular person at your block party, office, kids’ school, holiday party, reunion, or wedding! Serve up the awesome with Salt & Straw.

Generously Donated By
Salt & Straw

Lifecyleadventures square

LifeCycle Adventures Trip for Two

Experience Hawaii’s Big Island, California’s Wine Country, or the San Juan Islands on a private, five-day, custom bike tour for two. You choose the where (from the above options) and when, and Alaska Airlines will fly you and your guest there.

Whether you want to enjoy Napa’s famous wine valleys, the redwood groves of Sonoma, the tropical paradise of the Big Island’s north end, or the forested hillsides of the San Juan Islands, LifeCycle Adventures will work with you to customize your trip based on what you want: how far you want to bike each day and what you want to see.

While you are out exploring by bike, LifeCycle Adventures will take care of all the logistics, including bed and breakfast accommodations, personal map briefings, and transporting your luggage from town to town. They’ll even provide you with a bike (either hybrid or road). If you happen to buy wine while out riding, they’ll collect it for you!

Listed by National Geographic as one of the their Best Outfitters on Earth, you know you’ll be in good hands, having the vacation of your life.

Generously Donated By
LifeCycle Adventures and Alaska Airlines


Getaway to Gearhart

Relax for a week on the Oregon coast. Whether you want to unwind or simply have a beautiful home base, you can do so while staying in this historic, oceanfront craftsman bungalow (sleeps 14) in the quaint town of Gearhart.

Just three miles north of Seaside, the town of Gearhart is the perfect place to get away: it has no traffic lights, wide streets perfect for biking, public tennis courts, and a gorgeous unspoiled beach. The town center hosts a charming array of shops, restaurants, an art gallery, an old-fashioned grocery store, and boutique inn. Gearhart is also home to Gearhart Golf Links, the oldest golf course in the Northwest, and to McMenamin’s Sand Trap Bar and Grill. Walk the beach, watch the sunset, and hike the nearby trails.

Dates to be mutually agreed upon. Excludes mid-June through September and major holiday weekends. Cleaning fee of $150 not included.

Generously Donated By
Bicycle Transportation Alliance Board Member Randy Miller

Cycle Oregon

CycleOregon’s #1 Wristband, plus Tent & Porter Service

Be #1 with the 2014 Cycle Oregon #1 Wristband. It’s your opportunity to travel in style through Oregon’s countryside.

Upon arrival in camp each night, after a long day of riding, your #1 wristband allows you to skip the trip to the baggage truck and forgo having to assemble your tent. Instead, Cycle Oregon will handle your accommodations, setting up your tent and placing your luggage inside.

This year’s ride, the Magnificent Seven, features the true beauty of the Columbia Gorge and the majestic peaks surrounding it: steep switchbacks, dense forest, and panoramic views for miles. Enjoy winding rural routes, boulder-strewn rivers, and lush blankets of moss. This year’s ride is one of the more scenic routes in recent memory and one of the most challenging ever. Saddle up for the ride of your life.

Generously Donated By
Cycle Oregon


Sun & Serenity in Sunriver

Retreat to Sunriver for a week of fun and relaxation. This destination resort is located in the middle of beautiful Deschutes National Forest, at the base of the Cascade mountains with the Deschutes River nearby. This charming, pet-friendly home has four-bedrooms and 2 baths and sleeps 9, so invite your friends, family, or favorite pup to join you.

Whether you want to unwind, explore, or both, there is something for everyone. At Shagbark 21, relax in the hot tub or around the wood-burning fireplace. Enjoy in-home entertainment with LCD flat screen TVs, Blu Ray Disc Players, and WiFi. Adventure out on bikes (included) on a ride around the resort to eat, shop, or play. Visit Maverick’s, a health club offering rock-climbing wall, waverider, yoga, massage, and half-court basketball.

While there, explore what Sunriver and the surrounding area has to offer from kayaking, hiking, golf, skiing, trail running, rafting, fishing, biking and beyond. Bend, and its well-known breweries are a quick 17 miles north. While in Bend, treat yourself and one of your friends to a morning of mountain biking with Cog Wild. You’ll traverse central Oregon’s amazing singletracks with an expert guide.

Dates to be mutually agreed upon. Excludes Spring Break or holidays. Make arrangements by July 1, 2014.

Generously Donated By
Nancy Kraemer and Cog Wild


Alice is supported by our members, donors, and generous sponsors, including:

Major Sponsors

castelli-logo            river-city-bicycles-logo

Advocate Sponsors

CH2M HILL            American Assets Trust

Food & Beverage Sponsors

Hopworks Urban BrewerySpin-Catering-Logo---09_vectorized_square